The 100th edition of Pitti Uomo will take place from June 30th to July 2nd 2021, at the Fortezza da Basso. This reference fair of men's fashion will gather again this year brands from all over the world that have come to express their vision of today's and tomorrow's fashion. This edition will be exceptional: return in physical despite distancing rules to follow, 100th edition, new features, ... we will explain everything.
Auroboros is a London-based fashion house merging science and technology with physical haute couture and digital-only ready-to-wear. The brand has unveiled its first digital ready-to-wear collection during London Fashion Week in partnership with the Institute of Digital Fashion.
SUPREME GREEN COTTON® has been chosen by the leading Italian brand Diesel for the ‘Green Label’, ‘NightCrush’ and ‘Malign’ jersey T-shirts. From cotton seed to fiber, yarn production, fabric and final garments, the full supply chain is not just transparent but located in a very focused area 100% in Greece.
The world of fashion changes at a rapid pace. What was on-trend last season can result in a fashion faux pas this season. When you want to look your best and impress those around you, it’s important to follow fashion trends closely. However, keeping up with these trends can often be complicated, stressful and time-consuming. This is where we can help.
In recent years, sneakers have been elevated beyond the gym floor and onto the runway. This footwear favorite is not more relevant than ever as it became a part of our smart-casual wardrobes. A lot of people wear sneakers for many different purposes. It is important for sneaker fans to stay up-to-date with sneaker trends and the best ways to style them.
The ELIIT project will provide direct financial support for 25 partnerships between SMEs and technology providers/owners to enhance competitiveness, integrate technologies in SMEs, foster new, innovative or high-added value products, processes or services developed in collaboration. Deadline for application: 14 April 2021, 17.00 CET.
Wear a well-fitted business suit and pair it with formal shoes and accessories like a watch or a pair of designer glasses.
Men's underwear is one of the delicate things when choosing outfits for men. It is important to go in for what is multi-functional, comfortable, and durable. Men's jockstraps are one of the sexiest designs that have ever been created by men and can be worn in several ways. The underwear can be worn like regular underwear apart from using them for a workout.
Summer is quite an exciting period for most kids and parents because they can bond at the beach and pool parties. Summer is usually the time to dress up in swimwear and have some fun with friends, family, and love ones.
Custom Menswear Designer Inherent Clothier Partners Movember to Make a Difference for Men's Health Worldwide
Inherent Clothier is both a couturier and a movement, tailoring modern-day “suits of armor” built to inspire authentic self-expression and empower men to speak openly about mental health. This month, the company that aims to help every man build a fully functional, versatile seasonal wardrobe with confidence built into every suit joins in the fight to raise awareness about men’s mental and physical health issues, along with suicide prevention.
Even if 2020 has been an unusual year, the world keeps spinning and the seasons continue to change just like they always have. This means that, similar to previous years, we want to take a look at some of the hottest men’s fashion trends when the leaves start turning brown and the weather is still sunny but beginning to get a little cold. Here’s what is getting people talking right now when it comes to fall fashion trends for men.
For many women, that time of the month could be stressful. During menstruation, the worry of leaks can put even the most sophisticated woman on edge. Worldwide, two of the most common solutions have always been pads or tampons. While they are effective, pads could feel bulky and uncomfortable, especially during a heavy flow day. On the other hand, tampons are a much more comfortable option, but there’s no denying that they can be scary to manage for first-time users. Is there no other option?
"Streetwear is about culture. It's not about clothing." This is what wearers of the style said when asked to define streetwear. However, this explains what streetwear is about more than it explains what the style actually is. Maybe you know streetwear when you see it— large hoodies or t-shirts, baseball caps, and ripped jeans.
The ELIIT Project announced its first 15 selected partnerships between textile, clothing, leather and footwear sectors (TCLF) and technology owners/providers. The selected partnerships have received an outstanding evaluation from the 93 proposals submitted to the first ELIIT call for proposals, which closed on 31 March 2020.
If you are traveling to different locations, be aware that there may be formal dress codes in place that you need to abide by. If you want to get the best result out of your trip, dressing for the occasion is part of the experience.
Brioni introduces ‘Essential’, a collection of iconic menswear items embodying the brand’s effortless Roman style.
Pantone has just introduced 315 new colors and supporting digital solutions to the Pantone Fashion, Home + Interiors Color system.
This season, the luxury brand Billionaire finds inspiration in the ultimate playboy, Jay Gatsby. The title character in F Scott Fitzgerald’s 1925 novel – and later immortalised on screen by Robert Redford and Leonardo DiCaprio – Gatsby is the original Billionaire man: a party-thrower extraordinaire, a jet- setting tycoon and a legendary style icon. Here, he is updated into a modern dandy for the new roaring twenties…
Italian Converter, a leading manufacturer of innovative fabrics for fashion, footwear and accessories, expands E.C.O. Kosmos, the fully traceable, transparent and 100% Made in Italy cross-collection. The acronym E.C.O. - Ecologic, Conversion, Optimization perfectly reflects the founding values of the Italian Converter philosophy and represents a further step in the company's responsible path.
CO.LAB brand-new business model wardrobe joins Smart Creation at Premiere Vision becoming partner of C.L.A.S.S. Creativity Lifestyle and Sustainable Synergy
CO.LAB, a collaborative smart platform and research-lab aiming to create a new way of making fashion smart, presents with its own stand in the Smart Creation Area of Premiere Vision Paris, its first cutting-edge and ready-to-wear wardrobes developed to tackle some of the most pressing issues in fashion such as responsible water-saving production and easy-soft sportswear woven responsibly with the next generation of chemistry.
Travel is the matrix, the common trait that defines the identity of the contemporary man, alive in the photos shot by photographers and documentarists of the youth generation, imagery through the lens of style and the evocative tale of fashion. The Belvest menswear collection for spring-summer 2020 launches from this inspiration redefining that art of ease in dressing inspired by the great Renaissance painter Giovanni Battista Moroni, ongoing exhibition at the Frick collection in New York and much loved for its visionary art by the father of the company, Aldo Nicoletto.
Slowness and speed, confidence and ease. A fast ride on the car, at sunset. Enjoying sunrise walking quietly along the river Tiber. Brioni keeps evolving its sartorial code while keeping true to the roots. Roman roots: an attitude towards dressing that’s nonchalant, probably a bit absent minded, and masculinely so.
A sense of augmented reality sets the tone for the Berluti collection for Spring-Summer 2020. In his continual observance of the artisanal heritage of the maison, artistic director Kris Van Assche shines an imaginative light on the features of its legacy.
Manuel Ritz's journey continues in Morocco, the place from which the brand takes inspiration for the 2020 spring summer collection. An exciting journey through the streets of Marrakech and the arid lands of the surrounding desert, among the colors of the souk of Medina and the charming courtyards of the riads.
Early in the year, many men examine their closets and think about their style and what they might need to buy to revamp their look or feel more confident. There are numerous fashion elements to think about, but in particular, there are certain essential shirt styles all men need in their closets. See if you’re sorted in this area, or if it’s time to do a little shopping to carry you through 2020 in style.
A good pair of pants will cure plenty of your fashion woes, as it is a versatile piece of clothing that you can wear for just about any occasion. Whereas a pair of skinny denim jeans dominated wardrobes during 2010, the end of the decade saw a shift in preference. Nowadays, people are dumping their uncomfortable, tight-fitting jeans in favor of more relaxed fit options. At the same time, denim is becoming essential for everyday wear.
The Odeon Cinema in Florence hosts the premiere of Canali’s new collection architecture launching this upcoming fall. Our emblematic brand values: sartorial expertise, innovation, and attention to detail; unfold in a product offer trio that encompasses distinct, contemporary lifestyles.
Hundreds of menswear brands pop up in Florence’s Fortezza da Basso twice a year for the most popular menswear trade fair Pitti Uomo. Pitti is the home of true menswear obsessives and we can not miss to present you this year's street style.
Maledetti Toscani carries a history of successful know-how, convinced they have “hell in the mouth and the sky in the hands” they say what they think and they create only what we do best: strictly true Made in Italy, the one made by hours of work and sacrifices, no one told on television by people who speak well and then produces abroad.
L.B.M. 1911 collection is developed through a concept of casual elegance combined with tailoring quality and appeal, characterized by a high level of innovation and attention to detail. The fits reflect the latest trends and the garments are dyed by the exclusive dyeing process and special washing.
The ultimate wardrobe staple for the winter season, a pair of men's boots will add some suave to any look. From off-duty styles such as panelled boots and easy-to-wear Chelsea styles to sophisticated suede lace-ups and simple leather designs, there are plenty of styles to choose from.
TRAILBLAZER Chiara Boni, the first Chiara Boni’s menswear collection makes its official debut at the brand’s new store in Florence during the 97th edition of international men’s wear trade show Pitti Uomo. A capsule of 4 must-have pieces: a jacket, two shirts and a pair of pants. The essential wardrobe of a trendsetter, a traveller, an innovator.
Themed New Year’s parties are a great way to see usher out the old and bring in the new in style. From a specific decade through to a TV show and beyond, there’s a theme to suit any venue and group of friends. Whatever the theme, we’ve put together a guide on how you can look good and feel fabulous this New Year!
For those looking for a rewarding career of helping people and who aren’t afraid of long hours and hard work, a career in nursing can prove to be a viable and lucrative path. The men and women who choose to take on the role of a nurse are often the most hard-working.
Global lifestyle brand CALVIN KLEIN hosted an immersive brand experience at the Musikbrauerei in Berlin on Wednesday, November 20th.
FGF Industry celebrates its twentieth anniversary in collaboration with Pitti Immagine Uomo with an immersive exhibition presented by Blauer at La Dogana in Florence. A road trip through the United States, taken by British photographer James Mollison on behalf of Blauer. A visual narration of authentic landscapes and people in the form of a genuine snapshot of contemporary America. The exhibition, curated by Felice Limosani, will be inaugurated on Tuesday January the 7th and then it will be open to the public from Wednesday the 8th until Friday January the 10th.
Pitti Immagine invites Brioni to celebrate its 75th anniversary with a special presentation to be held in Florence during the opening day of Pitti Immagine Uomo 97 on January 7th 2020.
Jeans are a staple part of anyone’s wardrobe, but particularly amongst men. Creating the perfect, everyday style, jeans can be worn for a multitude of occasions and dressed up or down as needed. The choice of styles is endless, even when it comes to streetwear jeans.
Scabal’s new Autumn Winter collections journey forward with the introduction of a new luxury capsule drawing inspiration from both the British Countryside and the urban city landscape. Wool trench coats and corduroy suits are styled together for a smart country casual look, while tailored hunting jackets are paired with cosy cashmere knits and wool flannel trousers ideal for style and warmth when exploring the outdoors.
Everyone wants to look nice when they work in an office, that’s a given. But not everyone is comfortable. By wearing sporty-athletic styled clothing you can look nice and feel comfortable at work. But what articles of clothing look best? What brushes up against that fine line between casual and professional? While remaining comfortable?
Tiger of Sweden's Fall/Winter 2019 collection takes inspiration from a brief creative period ranging from the mid 1910’s through to the start of the 1930’s known as Swedish Grace. A period when architecture, art and craft balanced between a classic and modern expression. It was a time full of creativity influenced by the big changes that was happening in society and the world as a whole. The fall of empires, the dawn of new democracies, the introduction of universal right to vote in Sweden.
This immaculate collection of quintessentially British menswear pieces was formed for a sophisticated gentleman who consistently seeks out refined innovation.
Historic brand, created at the same time as the Company, Luigi Bianchi Mantova fully expresses the sartorial taste of Made in Italy, constant stylist research and exclusivity.
Lucie and Luke Meier – co-creative directors of Jil Sander since spring 2017 – will present the new menswear collection of the iconic fashion house at a special event in Florence.
Looking for the latest trends in men's street fashion? Get some ideas here for your new look straight from the top menswear fashion capitals of the world.
It turns out that do-it-yourself (DIY) fashion extends well beyond sewing buttons onto old shirts. In fact, DIY is a core component of ethical fashion because it finds new ways to preserve and upcycle old materials into new pieces. Many key items in menswear collections can be repurposed using basic DIY techniques. This method offers a low-cost alternative for sprucing up your wardrobe without buying into fast fashion trends.
Times are changing when it comes to there being a necessity for employees to wear strict business attire in the workplace. A lot of businesses are now finding that allowing staff to wear their own clothes can lead to increased happiness in the workplace. Indeed, only one in ten employees in Britain wear a suit to work in 2019. Nowadays, options range from casual dress to branded polo shirts. When it comes to deciding how your employees should dress, a lot of it comes down to your industry in terms of what is appropriate.
The new a.testoni advertising campaign was shot on location in Milan, in a futuristic space, featuring dramatic planes of visionary colours, designed by architect Aldo Rossi in 1968. A metropolitan, architectural icon that transcends short-lived trends, as do a.testoni’s shoes and bags.
Freedom is the keyword by Manuel Ritz that in this season plays on the reinterpretations of the classics its way: contemporaneity, liveliness, dynamism. Manuel Ritz’s DNA becomes this way first fashion and then an item, proposing for the Fall/Winter 2019-20 two worlds of reference: Mountain andRoyal Funk, which dialogue between them creating unusual mixes played on the trajectory matter-texture.
Fashion shows are mostly leisurely, plush events that require one to spend a considerable amount of time outdoors. These exhibitions bring out all sorts of people, whereby some desire to don romantic floral dresses, that easily and effortlessly catch the crowd’s attention, while others favor retina-searing neon outfits. This only goes to demonstrate that a vast majority of people worldwide are actively conscious of both existing and upcoming trends. Thus, they end up wearing a mix of well-designed, button-downs, trousers, jackets as well as a combination of other articles of clothing.
Dashing Tweeds will launch women's made-to-measure collection and new collaboration with Dougie Millings and Son
Dashing will be launching two new collections this season, all in their unique range of British woven cloths. Now that they have settled into their Marylebone store and have had years of happy men sporting Dashing they thought it a natural progression to offer women a chance to benefit from their made to measure tailoring and their extensive range of creative cloths.
As we approach the end of the summer months, everyone starts to think about what kind of fashions might be coming in for the autumn. Of course, you will always want to stay ahead of the game, and this means that you will be on the lookout for the kind of fashion that you should invest in, so that you’re ready for autumn to arrive. With this in mind, we have worked hard to put together a great selection of fashion ideas that will see you right through late summer and into early autumn.
Drawing exclusively from the Westminster Menswear Archive, Invisible Men covers the last 120 years of predominately British menswear through the display of over 170 garments, the majority of which have never been seen on public display.
Tartan occupies a major role in Fall/Winter 2019-2020 collection of Gabriele Passini. Taken to n-th degree, it crops up on jackets, shirts, coats, scarves and capes, inspiring top-to-toe looks with authentic old English undertones where the time honoured Scottish plaid has found its way onto Italian semi combed flannel which are unlined and featherlight.
Welcome to The Grill, Manhattan’s ultimate destination for luxurious, stylish dining and entertainment. A mid-century midtown pleasure palace designed by Philip Johnson and Mies van der Rohe, covered in French walnut walls and Lee Krasner paintings, and filled with historic atmosphere – this is where JFK came to celebrate after Marilyn Monroe’s breathy rendition of Happy Birthday. So, where better in New York for the powerhouse Philipp Plein Group to stage its 20th-anniversary show?
This designer has long proven himself the king of smolderingly confident luxurywear. And this collection, with its color scheme of glinting noirs and icy hues, its leather accents and sleek accessories, and its focus on ultra-dressy outerwear, reverberated through the company’s slick Milan showroom with just as much of that vaunting Ford allure.
Over the last ten years we have seen more and more casinos open and sadly many of them seem to have completely abandoned the high quality dress code which they once had in place. Casinos in the main used to be super glamorous places where you could get suited and booted and show off your best outfit, sadly those days seem to have gone in some casinos. In truth you don’t have to get dressed up at all, especially if you are using an online casino like Novibet casino, in that case you could have the best time ever sitting at home in your pajamas. If you do wish to attend a casino however then we say bring back that dress code and glam yourself up for this special occasion.
Button-down shirts – or dress shirts – are a staple item in every man's wardrobe. Great for the office, job interviews, formal events, or impressing on a first date, dress shirts should be well taken care of to ensure they stay fresh and last as long as possible. These shirts are often a representation of our character at the workplace and display how professional we really are.
The Indian fashion industry is invested in reinventing some trendy fashionable ethnic wear choices for men and the results are amazing. Stylish ethnic wear for men are everywhere today and men are taking time to upgrade their wardrobe. Bringing together some dapper traditional outfits, they are creating some unique style statement.
Symbolically, crossing a door means crossing the border between one world and another or accessing a different time. The door is often associated with complex and symbolic meanings: one of the most widespread is linked to the idea of “passage”, a concept rich in meaning, charm and mystery.
The Spring/Summer 2020 collection features a range of highly technical garments: the TRAVEL SPORT UNIFORM capsule collection successfully combines tailored style and high-tech details, with a selection of garments made of crease-resistant, quick-dry technical textiles designed for casual, dynamic men who expect maximum comfort both in and out of urban contexts, and at the same time are eager to showcase their distinctive style.
Mango Man reveals its collaboration with the acclaimed lifestyle brand Mistral for the spring-summer 2019 season. A limited-edition collection of more than 30 clothes and accessories that will be available in selected stores and online from 3 June.
Language is not a transparent carrier of meaning and nowhere is this wisdom more in evidence in than in the phrase ‘Smart Casual’. Clearly its territory lies somewhere between the strict formality of a business suit, as worn by a lawyer or such, and the casual clothing which you would wear on your day off in order to feel comfortable.
Some of us do not like to discuss underwear, but wrong undies can cause much discomfort. You may feel like underwear shopping is something that is not fun. If you select the wrong pair, then you will not feel good. Some stores do not accept the return of undergarments.
The menswear of Belvest for Spring/Summer 2019 leaves the room of comfortable certainties to explore a territory at the boundaries of tailoring, the multiform space where patterns, prints, details describe the mutated sensitivity of the male universe.
Clothing continues to influence daily living. Your overall appearance, mainly the clothes and shoes you wear, can play a role in how others perceive your marketability, trustworthiness, and attractiveness. While you can only do so much to alter your bone structure and height, you can make sure that you look sharp by getting the right haircut that complements your face, as well as buying the best shirts and pants for your physical assets.
The Italian Historical Fashion Brand organized a glamorous Fashion Runway and Awarding Ceremony “UNDER THE TUSCAN RAINBOW” on 12.06.2019. Top designers from Russia presented their collections at Cantarelli Fashion Week on 12.06.2019. Russian designers will produce their collections in Tuscan tailors and factories. Cantarelli’s goal is to attract world markets for Made In Italy products. Over 200 Industry experts from over 30 countries attended the event.
Franklin Eugene International LLC had a fashion presentation June 17, 2020 in Milan, Italy. The fashion house showcased designer Franklin Eugene’s latest menswear collection, CITRUS. The collection is inspired by a CITRUS color palette that includes lime green, lemon yellow, vibrant orange and tomato red. Stitched with fabrics that include organic cottons, silks, and wool, this collection is Franklin Eugene’s take on incorporating citrus inspired colors and prints into a Spring/Summer menswear collection. The clothing is light weight, comfortable, soft, and sun, surf, and sand ready. The collection remains true to Mr. Eugene’s signature style affections - clean lines, strong cuts, and fantastic finish work. Once again, we see Mr. Eugene lean forward and innovate with our first look at what is likely to become a brand fan favorite the FRANKLIN EUGENE TRENCH SHIRT (a range of shirt designs inspired by the trench coat).
Marco De Vincenzo returns to Pitti Uomo as the Pitti Italics Special Event for this 96th edition. Recognized as one of the most innovative voices on the fashion scene, the designer will launch his first menswear collection. The Marco De Vincenzo Spring/Summer 2020 men's collection was presented with a fashion show at the Tepidarium del Roster.
Givenchy wase the Guest Designer at Pitti Immagine Uomo 96. Clare Waight Keller – the British designer and artistic director of the LVMH group maison since spring 2017- presented the new menswear collection from the brand that is an icon of French elegance with a special event.
As the capital plays host to London Fashion Week Men’s St James’s will be at the heart of the celebration of elegance, creativity and style as Jermyn Street is transformed into an open-air catwalk for the day.
Authenticity is the new luxury. Rules for the weaving of genuine Harris Tweed cloth from the archipelago Islands off the West Coast of Scotland are incredibly strict and were recorded as acts of Parliament over a century ago. Genuine Harris Tweeds are produced by just a few mills and many are hand woven by crofters living a self sustaining life on the island ensuring a very low carbon footprint for the fabric. The Harris Tweed Authority hand checks all production and authenticates it with the famous orb logo.
In the late 1960s, a keenly resourceful Paul Smith would charm expert tailors in his hometown of Nottingham into deviating from their norms, cutting him one-of-a-kind clothes in unfamiliar fabrics. A pair of curtains would be transformed into a hand-made two-piece suit.
Safety is vital when you’re at work. Regardless of the type of job you have right now, you should be able to accomplish your responsibilities effectively without compromising your safety. If you’re working in the construction industry or other industrial settings, using a steel-toe boot or shoe is a necessity. Aside from being a requirement from the occupational safety and health legislation, using a steel-toe boot or shoe for work can ensure your safety in more ways than one.
Who can deny that sneakers have the best appeal compared to all other footwear? Take for instance the color, the packaging design, and the style; all make it the preferred choice for shoe lovers. But what makes this part of footwear stand out among many? Previously, sneakers have been used as a mark of culture and a reflection of context. You could tell one’s tribe by the kind of sneaker they wore. The kind of a sneaker design you wear; whether the Air Max 90, the Yeezy Boost, or the Nike vapor Max will tell what you treasure.
Cowboy boots and suits may seem like a thing from the past, but it has managed to leap back into the present as a new trend in 2019 that men would love to rock. Cowboy boots and suits can not only make you feel like a real cowboy, but it also adds uniqueness and masculinity to your style.
Having underwear that fits, is comfortable, and looks good is essential. How do you know what underwear is right for you? Do you prefer boxers or briefs? There are many factors to take into consideration when choosing the right kind of underwear for your body.
If you are thinking of dipping your toe into the world of fashion, read these four steps to launching your first online clothing store.
The spirit and emotion of the mid-Twentieth Century British artist. Francis Bacon. John Deakin. Soho. The artist vulnerable yet powerful. Hybrids: classic clothing taken apart at the seams, turned on its head. The maverick male in heritage McQueen. Cut, pieced and patched trench coats, hunting jackets, pinstripes, knits, shirting and military clothing realised with the power and immediacy of a broad-brush stroke. Strength of character, individuality and creativity.
When people think about fashion, they easily and readily think about women. Indeed, the fashion industry is heavily concentrated on female clientele – from marketing, sales, and production. In 2017, the women’s clothing industry was estimated to be worth around $642.2 billion, in comparison to men with $419 billion.
Any guy that owns an expensive suit knows that covering it up with an overcoat kind of defeats the purpose. You invest money into your suit collection because you’re proud of the brand, the fit and the style. Layering a floor-length coat on top of a luxury designer suit almost feels like a mortal sin. But, what if we told you that you could actually elevate your suit with certain styles of long coats for men?
Scabal presents a collection of sartorially designed pieces ideal for smart days and relaxed nights. Fabrics are light, breathable and packable for the man on the move. While colours reflect the best of the season, classic whites, beiges and navy sit alongside a variety of brighter summer jacket options with fabrics ranging from fine cottons to the softest of summer cashmere.
Although summer is two months away in most part of Europe, there are places you can go and utilise your swimsuit. You can head to the Canaries, Cyprus, Crete or Marrakesh for an increadible vacation. So take a look at our suggestions for women's swimsuits Spring-Summer 2019. From sunshine yellow and classic leopard print to retro styles and embroidery, these are some of the swimwear trends you need on your radar this year.
On the occasion of Pitti Immagine Uomo 96 MSGM, the brand founded in 2009 by Massimo Giorgetti returns to Florence as a Pitti Special Anniversary to celebrate its first ten years. On Thursday 13 June 2019, in a yet-to-be-revealed location, a fashion show will be staged to present the MSGM Spring-Summer 2020 Collection.
Every six months at the Pitti Immagine fashion events there's something special going on. A spark that makes an always different alchemy, an energetic and emotional click that is difficult to contain.
In the modern world, being a gentleman is a choice. The Luigi Bianchi Mantova man has a timeless style, enhanced by elements from the world of art.
On the occasion of Pitti Uomo n.96 (Florence, 11-14 June 2019), the Fondazione Pitti Immagine Discovery presents ROMANZO BREVE DI MODA MASCHILE – A SHORT NOVEL ON MEN’S FASHION, an exhibit showcasing thirty years of menswear from 1989 to the present as seen through the eyes of Pitti Uomo.
The leading bespoke tailor & private couturier of luxury garment also announced it would be expanding globally with the Superlative bespoke service.
Givenchy will be the Guest Designer at Pitti Immagine Uomo no. 96 (Florence, 11-14 June 2019). Clare Waight Keller – the British designer and artistic director of the LVMH group maison since spring 2017- will present the new menswear collection from the brand that is an icon of French elegance with a special event scheduled for June 12th 2019.
Just when we thought the Spring 2019 men’s season had drawn to a timely close, Jacquemus tempted a select crop of editors and friends down the winding roads of the Calanques (those majestic limestone inlets) that led to a pristine beachfront runway show.
Loretta Caponi, a symbolic atelier of Florentine craftsmanship, famous for lingerie, home wear, luxury tableware and beddings, will present its ready to wear ladies Autumn/Winter collection for 2019/2020 on Friday 22nd from 10am to 6pm at Palazzo Parigi, Milan.
The good old T-shirt: it has been the subject of countless songs and the staple of anyone’s wardrobe. It is your go-to wear for anything casual, relaxed, edgy, or even high fashion. However you wear your tee, no one’s going to judge you for it.
2019 kicked off with a multitude of men’s fashion shows, providing the industry with the must-have styles and trends for the autumn 2019 buying season. Held in London, Milan and Paris, the 3 fashion weeks were particularly exciting given the recent predictions in menswear market growth. Men’s fashion is undergoing a transformation, becoming more confident and striking with each catwalk show.
Sartorial tradition used as an instrument to translate contemporary trends into a garments and accessories that enclose the life of LUI, the modern Canali man. LUI (HE) is an eclectic- Intense and authentic with an open mind for trends, inspiration, and experimentation; added to a great admiration for well-made curated pieces that are full of heritage.
The country forms a fitting showcase for the sophomore show of Dior men’s creative director Kim Jones for Pre-Fall 2019: the House debuts a menswear collection in the metropolis of Tokyo for the first time.
A leather belt can make or break a man’s outfit. Once you’ve identified the style, width, pattern and grain you’re after for your leather belt, it is important to assess the quality of your product. But how to judge the quality of leather belts for men? There are several criteria: the maison that produces them, of course, but also the quality of the leather itself, the quality of the buckle and the stitching work. Duret Paris offer a wide variety of leather belts for men which pass those tests with flying colours.
FRANKLIN EUGENE ICON is a men’s Fall/Winter 2019/2020 clothing array inspired by the parts of the human spirit that turn ordinary people in to icons leading to iconic moments.
The Tiger of Sweden Spring/Summer 2019 collection is a tribute to the spirit of being on the move. Touching upon journeys of the mind as well as conventional travel, it is about freedom and the power of dreams. What happens to imagination in an age when information is never more than a click away? Have we lost the time and inclination to daydream?
Pitti Uomo invites Aldo Maria Camillo to present the first collection ever released by his brand, bearing his name: ALDOMARIACAMILLO.
Y/Project will be the Menswear Guest Designer at Pitti Uomo 95. Belgian designer Glenn Martens, creative director of the brand based in Paris, and last year’s winner of the prestigious Andam Fashion Award, who is considered one of the most original voices on the contemporary fashion scene, will present the new Y/Project FW 2019/2020 collection in Florence with a special event.
Unless you’ve been living on another planet for the past few weeks, you’ve probably already noticed it’s getting rather chilly outside. After the excitement of the World Cup and the gloriously sunny weather, the summer season seems to have passed by in nothing but a blur; now it’s time for us to layer up in our favourite knitwear, sweatshirts, coats and hats.
Class of 1990, a graduate of Central Saint Martins in London, the winner of the sixteenth edition of Its - International talent support, the Camera della Moda Award and the Tomorrow Award, Eleonor McDonald is one of the revelations of this edition of Pitti Immagine Uomo where she will be presenting her first capsule collection.
Whether you are going to a party or office the jackets and blazer are the great inclusions for men. How many times you have thoughts about changing your wardrobe or attaching some extra there? Obviously this is evergreen thought but unfortunately, you can’t thrive your wardrobe on an hourly basis. Buying some new outfits will obviously help you to adopt different looks and in this reference, Differio can help you with the wide range of awesome blazers and jackets.
There are many ways of showing your love to your special someone, giving gifts is one of them. Gifts act as magic and can win the heart of your loved ones quickly. Likewise women, men also like to wear different types of clothes according to the latest trend or fashion. So, steal the heart of your special someone by giving them gifts that fall in the latest fashion trends.
The designer Tom Ford took to the iconic Park Avenue Armory to kick off New York Fashion Week: Men’s with his Fall/Winter 2018 collection. In addition to showing off his latest designs, the Texas-born designer-turned-director also used his runway to debut a new undergarment and timepiece line.
Sidonios Malhas was established on 8th June 1984, based on the spirit of initiative and experience of its founders, Sidonio Ferreira da Silva and his son Sidonio Teixeira da Silva, adopting the legal form of a Firm.
The first light of dawn gently illuminates the city, still silent and tucked under a cover of morning mist. A man’s gaze unfolds, undisturbed, over an urban landscape: avenues come to life as the dark of night abdicates to colors, shapes and details. It is a moment of awakening – a pageant of chiaroscuro that replays in cities across the globe as they reveal their true appearances.
Win 1 of the 100 scholarships for the International Masters in Design and Fashion 2019 RM Istituto Moda e Design
RM Istituto Moda e Design, one of the most exclusive fashion and design schools in the world, located in the center of Milan, is celebrating its First birthday by offering 100 scholarships for its International Masters in design and fashion. It has allocated 500.000 euros in scholarships for the Masters that start in February and November 2019. The goal of RM is to encourage young and deserving international talents to complete their education in a top-level Master in Milan.
Suits are the staple of modernism, professionalism and success. A man in a suit commands more respect from his peers without one, which is why it’s a strong tool for building your character. A bespoke suit offers you all of this and more. Here’s a quick rundown on why you should have a tailored suit in your wardrobe.
Pino Lerario, Tagliatore’s creative director, picks up the London’s vibe to create a new concept of masculine elegance. The Fall Winter 2018-2019 collection is based on outerwear proposals with a clear British flavor. Also the rock touch, an important part of Tagliatore’s DNA, seems to regain the history of Savile Row, when in January 1969 the Beatles performed for the last time from that unforgettable rooftop.
ROICA™ Partners Showcase ROICA Eco-Smart™ family at MarediModa, the Trade Fair dedicated to Beachwear Fabrics and Accessories.
November 6th through 8th at MarediModa, gain insight into ROICA™ premium partners as they showcase their latest collections. A wide-range of offerings that include innovations using ROICA™ Eco-Smart™, the responsible choice. The premium stretch fiber, produced by Asahi Kasei, innovations that meet contemporary business needs and consumer desires for garments in the modern wardrobe; fashion, athleisure, sportswear, intimates and swimwear.
Exploring the notion of looking back to move forward, the Fall/Winter 2018 collection picks up the John Varvatos ethos - and take it to the streets. Injected with the vitality of downtown New York, the line up reveals an emotive concept with effortlessly cool execution. Juxtaposing the strength of a well-built foundation with an unrestricted movements of an on-the-pulse underground, the 2.0 man underscores his subversive virtues with a laidback confidence.
The Dolce & Gabbana menswear show 2018-19 was entitled King’s Angels, but King’s Millennials would have been a more appropriate title. Domenico Dolce and Stefano Gabbana presented another millennials fashion show in which sons of famous actors, families, and some who have made their own fame, walked the Metropole runway in Milan, many of them wearing crowns. Christian Combs, Austin Mahone, and Cameron Dallas hit the catwalk in a series of gold-brocaded tailcoats over slim pin-striped pants.
Menswear is an elevated take on the utilitarian: authentic pieces have been restudied and revised with innovative construction. Shirting in silk twill, wool, leather and shearling - featuring hand-stitched finishing by master tailors - forms the anchor of the collection, echoing the womenswear pieces.
If you are someone who spends most of your time standing, because of the nature of your job, you need to consider a pair of shoes that are comfortable for your job. Standing for too long might cause you to have severe foot pain and in some cases a chronic condition such as plantar fasciitis. You need to find a good pair of shoes to enable you to stay on your feet all day. This will help you prevent feet and back health problems.
Dorlet has been devising, designing, developing, manufacturing, creating and selling metal fashion, clothing and leather goods accessories since 1928.
Whizz kid (or old master?) of the highest and most noble Italian tailoring traditions, Gabriele Pasini is already thinking about the “next generation” for his Autumn-Winter 2018/2019 Collection. He relentlessly seeks out directional pathways and new forms of expression for tomorrow’s “dress code”. What are the main coordinates on the roadmap? How does he intend to get there? Without doubt, using colours. Without doubt, bringing into play hi-tech materials. Without doubt, reworking/refreshing cuts, shapes and references, updating all the various items in the wardrobe with unusual choices.
Where the clothing conceals the body of the woman, with its "Crystal Skin" Collection, Adeline Ziliox decides to reveal it. Transparency assumed, body unveiled and femininity affirmed, here is the DNA of the Collection. The technical materials, which are often found in the work of the designer, like neoprene, 3D mesh fabrics reinforce this line ultra-feminine, elegant and with streetwear inspirations. The PVC masterpieces confirm the contemporary and avant-garde look of this spring summer 2019 collection.
Autumn Winter 19/20 opts for solidity and a tactile and visual abundance, without excess. A season that: chooses originality as a key differentiating factor; relishes joyful, sporty and sensual multiplicity; plays with fantasy and imperfect harmonies; offers clear solutions as to innovative aesthetic and eco-responsible mechanisms; lays the groundwork for new, elegant and comfortable casualwear; draws on workwear and functionality to shake up the noble luxury of materials and shapes.
Attitude is identity. In a world choked by material overabundance, luxury is no longer in maximalist declarations that scream the wealth of their owner, but in the small gestures that speak of care, of attention, of love. Self-possession becomes the only currency by which to measure true worth.
Marras imagined a British-Sardinian gentleman, fond of hunting with hounds in the wild countryside, but driven by nostalgia and a sense of home. “His style is a mash-up of memories.” A feel of rustic elegance was threaded through the collection, which was focused on outerwear. Peacoats and parkas were patchworked from an array of tweeds, jacquards, corduroy velvets, tartans, and felted wools. Worn inside-out exposing soigne linings, they had oversize, protective proportions; and though they looked sporty and functional, they conveyed the typical Marras flair for eccentric practicality. The British-Sardinian nobleman in question was obviously fond of a dapper touch of tailoring. Indulging in thick, knitted robe de chambre and parading sumptuous brocade tuxedo jackets.
Some of the world’s most famous brands and companies have long shown their wares to us from larger-than-life billboards and glossy magazine pages. The real publicity, however, that many of the biggest fashion houses have earned has in fact come from the celebrity names who have worn their items.
Etro for the presentation of its 50th anniversary men’s collection — presented at the cavernous Palazzo del Ghiaccio, the ice-skating rink in Milan — recruited the help of local auction houses to re-create the home of a dandy without the walls, with all of the items up for sale.
The deepening, immersive relationship between man and nature is a cultural and creative trend which has served as their inspiration for Autumn/Winter 2018. The latest collection balances the rugged textures and colours of the natural world with the clean lines of modern design to create a unique and well considered collection for the new season.
Berluti’s Fall/Winter 2018 Pre-Collection by Haider Ackermann is an exercise in quietness and sartorial serenity: devoid of all distraction and visible ornament, clothes have a way of unveiling their artisanal know-how, clean architecture, hidden details and rich natural textures.
At the only dedicated program in the U.S. that teaches the design and global operations of the fastest growing apparel segment, menswear with a focus on sportswear, students learn the hands-on skills to create a lifestyle menswear fashion collection. The Advisory Board includes heavy hitters Tom Julian, Trend Specialist; Aaron Ledet, VP, Americas Sourcing VF Corporation; and Joe Knoerschild, founding partner of Billabong and Hurley. Students learn sourcing and production first-hand on a Study Tour to Central America.
Embracing the colder months as an excuse to layer up and re-discover luxurious warm fabrics like cashmere and merino wool. It’s a chance to pair complimentary colours and contrasting textures; to balance rugged, weighty pieces with sleek tailoring.
As always, the fabrics are selected in partnership with the most prestigious companies in the trade. Soft movement is achieved by weaving different yarns in both faux-uni colours and mixed shades.
Discover the selection of ethical, and kind to the environment brands. Each of them in their own way contributes to the development of fashion towards sustainable development.
Cab, plane, meeting, back again: a working day demands more than ever, and businesswear needs to move with you. This is where BOSS Stretch Tailoring comes in. Flexing with the body, the designs offer unparalleled ease of movement, which boxer Anthony Joshua puts to the test.
On a secluded beach near his beloved Marseille, French designer Simon Porte Jacquemus unveiled his highly anticipated debut menswear collection. Awash with blues, yellows, creams and orange, the Spring/Summer 2019 offering conjures up images of long summery days in the south of France – where Jacquemus spent his childhood.
The collection takes as its starting point the elegant modernism of the British male, with references as diverse as the tailors of Savile Row to the styles favoured by the pony kids of Ireland. The look is restrained, balanced, committed, authentic; utilitarian but seductive nonetheless: sober tailoring, tidy ties, shrug-on trench coats, cable knits and fuss-free lace-up boots or trainers.
From St Moritz and Aspen to Kitzbuhel and Courchevel, this season the Billionaire man and his band of jet-set brothers are to be found high up in the mountains. As the sun sets over snowy peaks, they gather in an exclusive men’s club for an evening of apres ski entertainment. Some fly in from a business meeting on their private helicopter and others come straight from a day on the slopes, but they all arrive dressed to stand out in the crowd.
Stockholm’s Filmhuset forms the backdrop for the Tiger of Sweden Fall/ Winter 2018 collection. Alongside the rolling fields of Gardet just next to it, the building stands out against the sky with its radical architecture. Some would call it brutalist, we would rather describe it as humanist. However it is what goes on inside this building that truly matters. It was built as a haven for the art of film-making, filled with cinemas, production companies, costume rooms, a library, set-designs, studios and more.
Continuing to inspire and connect designers with the world’s best commercially available wool fabric and yarn manufacturers, The Woolmark Company will unveil the latest edition of The Wool Lab at Milano Unica, July 10 -12. Come and visit The Woolmark Company in Idea Biella – Pavilion 20 – Central Lounge and in Moda In – Pavilion 12 – Central Lounge.
Whether you’re going to a wedding, work function or trendy house party, you might be advised to follow a particular dress code. In the past, dress codes included black tie, semi-formal, cocktail or business casual. Nowadays, people are getting more creative. Understanding the more unusual dress codes can help you avoid confusion at your next event.
A well-tailored suit is the best investment any discerning gentleman can make. You send in your measurements, choose your fabric, establish the cut and style, and then become the proud owner of a perfectly fitted suit. Nothing makes a statement like a sharp, classic suit.
This isn’t your typical Paris Men’s Fashion Week recap that includes explicit mention of the who’s who at the event to the ambiance and sets as well as the never ending looks on glamour and style, most of which indicate what we’ll be seeing and wearing in spring and summer of 2019.
The Acne Studio show had all the ingredients of a minimalist approach to vibrant colours and design elements that gel together in strikingly cool ways. With a palette of soft muted hues to saturated tones that add warmth and depth to classic silhouettes.
With all the glitz and glamour at Paris Fashion Week Namacheko added a unique flavour that was reflected in the head turning ensembles of the Swedish/ Kurdish label. Launched by brother and sister duo- Dilan and Lezan Lurr, the brand has come a long way since its humble beginnings in 2017.
The Issey Miyake show at Paris Men’s Fashion Week-Day 3 may have been many things but nothing as apparent as the fusion of different styles, iconic feels and wrapped up in some of the best prints seen so far. Instead of just using words alone, below are some points and pictures of just how inspired and artfully eclectic this particular collection was.
What made the Wooyoungmi show unlike any of the others was the cool and interesting tie between retro elements combined with country inspired feels with a modern twist. The striking colour palette that had soothing hues drawn from nature such as buttercup yellow, dusky blue, earth tones, maroon and pale grey. The prints added further interest and authenticity to the looks that included stripes, plaid, checks and textures. Modern twists were reflected in the accessorizing, the bags, boots and hair.
Ever rebellious – Raf Simons waged a full-fledged war against the current cloud of street-wear styles hovering over the fashion world. In the time where some of the biggest names in luxury fashion are ditching luxury for street and sportswear, none more evident than Louis Vuitton's selection of Virgil Abloh as artistic director earlier this year, Raf vowed to focus on traditional menswear garments, even for new generation.
Another highly anticipated show at Paris Men's Fashion Week was the Dior Homme show that many had been looking forward to all week. Not only did the show live up to many high fashion expectations, the collection was a resounding success, then again; how could it not be, as it involved a prince, a talented artist and a double debut. Which in short means, that the House of Dior had in its wings a multitude of talented individuals working together to present a fresh take on the future of fashion from this global powerhouse.
The mere mention of Rick Owens and the first thing that comes to mind is breaking the rules. Hence the show that had everything from drama, deconstructed silhouettes, exaggerated elements, architectural shapes, all moved in unison with the aesthetics of the man himself. The styling and attitude of the models, the raw grunge feels and minimalist approach made this collection one of those that moved into a league of its own.
Glenn Martens of the Parisian brand Y Project showed range and diversity through a collection that was inspired, playful and uplifting. From tailored pieces to unique interpretations of blazer jackets and trench coats, the use of a striking palette having strong neutrals, bright hues of energizing yellow, warm orange and royal purple and blue. Speaking of blue, the eye-catching inclusion of denim in powder blue and indigo adds further energy and life to a collection that is young and carefree.
On a palette of fun, youthful colours, dominated by shades of blue, a dash of yellow, white, black and orange, Off-White designer Virgil Abloh showed a multi-dimensional look at the many ways to wear denim, adding visual interest with distressed denim, textures, knits, fleece and parachute that gels well with the quirky elements of animation, oversized silhouettes, camouflage and tie ‘n’ dye all to show-off his cool range of footwear that is a jogger and lace-up that have a chunky, army-esque appeal that is sure to liven up spring and summer of 2019.
From the abstract to the outlandish, the vibrant colours to the creative techniques of layering. Hiromichi Ochiai for Facetasm showed a collection that was every bit as eccentric as it was artistically reflective of current day global village. Including an interesting mix of different art-forms, silhouettes, styles and sentiments that evoke curiosity while hinging on folklore and the beauty of story-telling. Here’s just how Facetasm fascinated us at Paris Men’s Fashion Week for 2019.
Dashing has out grown its Mayfair origins and moved to a new beautifully spacious shop. Situated by the corner of Chiltern Street, within an area renowned for its independent menswear focused retail the location could not be better.
The GmbH show was not only unique but had that special eclectic quality while being relevant, fun and fashion-forward. Designer duo Serhat Isik and Benjamin Alexander pulled out all stops, no doubt; to deliver a showing of a collection I can see many people wearing in their own individual ways. It was personalised and pleasurable.
A summer vacation with a partner is a way to spend some quality time together, and also enjoy some summer fashion. There is nothing more fun than getting yourself and your partner ready to enjoy some sun, sand, and relaxation! If you are looking for some summer fashion ideas to wear on your vacation, this guide brings you some of the hottest looks to inspire your wardrobe and your love life!
Craig Green’s style mixes workwear influences and futuristic volumes, sculpted silhouettes and functional aspects. Strong content is teamed with a highly emotion-charged mise en scene that is always spectacular. Thanks to these distinguishing features, Craig Green has gained an enthusiastic clientele that includes the most prestigious boutiques and department stores around the world. Exploring the concepts of uniform and utility, his fashion shows have become an eagerly awaited cult happening on the menswear calendar. In Florence, this London-born designer presented his Spring/Summer 2019 collection with an event at Pitti Immagine Uomo on the evening of Thursday 14 June.
The collection commences with Franklin Eugene Fury, a stunning multi color blazer, and quickly segues to several light and breezy shirts in black and white before making a bold return to color with a nod to WAKANDA. The presentation smoothly shifts gears to several audacious teal and black installations. Next, we have a FRANKLIN EUGENE homecoming of sorts with an abundance of ultra clean black and white colorless silhouettes that magnificently channel the clean lines and affect that remain hallmarks of the brand.
The Brioni Fall/Winter 2018 wardrobe explores sartorial archetypes for the discerning man of the 21st century. It relies on the assumption that design in our mobile, highly challenging world should be about the search for relevant clothes. To this end, Brioni concentrated on the core pieces of a man’s needs, in an approach that is more evolutionary than season oriented. Revisions may appear subtle. Closer inspection will reveal the guiding principle: to rethink everyday icons in the interest of the uttermost quality and luxurious comfort.
Simplicity is the key to beauty. Nothing can attest to this statement more than the humble scarf. Scarves are simple sheets of fabric that come in varied shapes, sizes, and materials. This clothing accessory when adorned properly goes a long way in adding some panache to your attire, making you look extra cool and confident.
Cashmere. Argyle. The Twinset. Cardigans for British (and Hollywood) royalty. All made famous, made relevant and in some instances made for the first time, by this knitwear company, whose origins lie in the unassuming town of Hawick, Scotland, United Kingdom.
When making the selection of right sports wear, you don’t have to worry about selecting something that is fancy and trendy. You have to pay more attention towards comfort level. Workouts can leave your exhausted and tiresome. The type of clothes you select for your workout session can make a big difference. There are a number of factors that you may have to consider to ensure your choice is right and appropriate.
The Spring/Summer 2018 collection by Ravazzolo is built on a tourbillion of sharp lines, the utmost expression of style details and ton-surton micro patterns. The suits are increasingly dynamic and the actual concept of outerwear is reinterpreted in terms of lightness, comfort and handmade details. Fits are slimmed down, reversible fabrics dominate jackets and suits.
Henry A. Davidsen aim to provide you with a collection of perfectly fitting and classically fashionable garments through personalized service unmatched in any traditional retail environment. They source top quality fabrics and trimmings from around the globe. In today’s value conscious moment, they find that the luxury of custom is in many cases MORE affordable than items off the rack.
Boglioli presented its spring-summer 2018 collection at Pitti Uomo. Approaching the season, the fashion label keeps in mind the key words lightness and wearability. These ideas manifest themselves into two capsule collections and a must-own jacket. Boglioli is proud of its new Riva jacket, which features patch pockets.
Hosting an inspiring, carefully edited international line-up of contemporary menswear and selected womenswear across apparel, footwear, accessories and lifestyle product over two floors at The Old Truman Brewery, London.
To celebrate the 50th anniversary of Ermenegildo Zegna’s entrance into the ready-to-wear business, the luxury Italian brand will host a dedicated exhibition at its historic Casa Zegna in Trivero, Italy, where Ermenegildo Zegna opened the Zegna wool mill in 1910.
Cock and Bull are a dedicated menswear label based in East London manufacturing small runs and limited edition menswear staples entirely in the United Kingdom.
Luciano Barbera presents a new menswear Spring/Summer 2018 collection, inspired by the colors of the Italian coasts. Offering a feeling of relaxed elegance, the new presentation blends Mediterranean colors with soft, luxurious materials. For Spring/Summer 2018 they created a lifestyle around wearable color and harmony—each clothing item is timeless, elegant, and comfortable.
Knot Standard was designed to fill a void in the menswear industry and ended up creating a new genre of shopping called modern bespoke. Founded in 2010 by John Ballay and Matt Mueller, Knot Standard combines a unique high tech approach to traditional tailoring. With their emphasis on giving each customer exceptional service in all aspects of the custom process, they create a luxury menswear experience unlike any other.
Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that British Formula One™ racing driver and four-time Formula One™ World Champion Lewis Hamilton will appear as the new global brand ambassador for TOMMY HILFIGER men’s, including HILFIGER COLLECTION, TOMMY HILFIGER TAILORED and TOMMY HILFIGER Menswear, Underwear and Swimwear, starting Spring 2018. The partnership reflects Tommy Hilfiger’s strategic commitment to build on its strong menswear heritage and further drive the global growth of its men’s business, bringing the next generation of fans to the brand.
Sixties music and the modernist era helped to define the ethos of theirr brand: honesty, integrity and individuality with a non-conformist approach to what we wear and how we wear it. This can be evidenced in every cloth we use, every lining, every button and every stitch - clothing which has a soul and means more to the wearer than just the sum of its parts.
Christopher Raeburn has established his eponymous brand with sustainable and intelligent fashion design for a global audience. The REMADE ethos in particular has pioneered the reworking of surplus fabrics and garments to create distinctive and functional pieces.
From Pitti Uomo 94, Revolver Copenhagen Int. Fashion Trade Show will be presenting “Scandinavian Manifesto”, a new space with curated emerging and established Scandinavian brands.
HIRE5 is an independent Formal Menswear Hire and Bespoke business based in Guildford and Kingston, Surrey and Leeds, West Yorkshire. They specialize in formal hire, retail, and bespoke tailoring of suits, kilts, shirts, waistcoats, Ties, Cravats, shoes, and all other types of menswear products.