How to sell
Learn about all trends in fashion retail and selling your products in offline and online shops.
France is the seventh largest economy in the world, and the third largest e-commerce market in Europe. 73% of the French population made at least one online purchase last year. That said, French shoppers are notoriously picky in their purchasing preferences.
Before COVID-19, J. Press, the 100-year-old maker of custom dress shirts and tailored suits, wanted to grow its business online. To do that, it teamed up with Threekit, a company that uses Hollywood visual effects software for product configuration, to start selling its bespoke items online. The partnership has enabled J. Press to sustainably scale its e-commerce operations. Here’s how the iconic clothier revamped its online customer experience and grew its international market thanks to the tech behind The Avengers and Game of Thrones.
On 21 & 22 September 2020 took place the First Steering Committee of FASCINATE - Sustainable Fashion Alliance for International Markets in the framework of the Clusters Going International (ESCP-4i) Programme. The partners met online to discuss the future initiatives, which they will organize in the next 18 months.
Selling your own creations on Etsy is a great way to start a home based business. If you are creative and have an eye for crafts that can sell, then you can do very well on that platform. After all, there are millions of people shopping on there everyday. And you only need a fraction of them to find your products.
Fashion brands, producers and retailers in key consumer markets across Europe and North America are fighting for survival. Stores are closed, sales have slumped, inventories are mounting, staff are being laid off or furloughed, executives are taking pay cuts, dividends have been suspended, and companies are taking steps to shore up their liquidity. For many, the response has also been to abandon or scale-back orders, and delay – or even cancel – payments to vendors. The knock-on consequences are factory closures and the dismissal of millions of workers in some of the poorest countries in the world.
Do you have a brand but not so sure how to get it out there to the online market? We’ve collected some vital tips to help you carve out your spot in the e-commerce world and have your brand become a sensation for consumers. Take out the notepad and be sure to remember the advice that really sticks to you (as they could be the idea you were looking for this whole time). You won’t be quizzed on this material, but I’ve heard somewhere that writing down information drastically improves retention rate. Let’s begin!
One of the most successful comparisons that can be made when it comes to sales attire is product packaging. As a salesperson, it’s important to know that 33% of the consumer decision-making process is based on the packaging. This means that before you’ve even made it two steps into a prospect’s office, a third of the customer’s judgment whether they would accept your deal or not has been made. While business attire is one place to start, there also other elements to consider when it comes to your sales image.
Several years after it was introduced by Burberry, see-now buy-now is still far from becoming an industry standard. Even though brands take other steps to offer more collections rather than just two a year, not all seem to see the benefits of this.
With advanced modern technology, one can simply operate a business online at the comfort of their own home. Are you seeking to venture into e-commerce? To succeed you have to generate traffic to your e-store. It's not as easy as it may sound, it’s time-consuming, frustrating and somehow difficult. However, below you will find easy ideas that will enable you to attract more clients
There are various ways in which you can a free gift card. You can have a friend or relative gift it to you for a special occasion. You can answer numerous surveys and also use apps that will enable you to get discounts on products in different stores and also online platforms.
If you are thinking of dipping your toe into the world of fashion, read these four steps to launching your first online clothing store.
If you love fashion, there probably was some point in time where you considered pursuing a career in the industry. It may appear as though there are only a couple of ways to enter the business – like becoming a designer, buyer, editor, stylist or photographer – however, these are just a small part of the field. In fact, few areas of the economy have as broad of a range of opportunities as the fashion industry has.
The retail sector has endured an incredibly difficult 2018, with the rate of closures outstripping new openings on high streets nationwide. This trend has been particularly impactful for fashion brands, which are continuing to struggle against the backdrop of a strained economic climate.
Nowadays, the word Influencer is associated with a person who has the power to influence the decision of others to impulsively buy a product.
In Italy in 5 years (between 2011 and 2016) 267,000 shops closed, on average 122 per day, according to today.it website. The economic crisis has hit mostly small and medium-sized businesses.
A product’s packaging communicates many things, from what the product can do for your customers to your company’s values. Some would argue that the packaging is as important as the product itself because it’s a crucial marketing and communication tool for your business. Start thinking about your brand packaging and consider these four factors.
Starting and running a retail store is not an easy affair. If things are not properly displayed and well stacked, then customers might not find them and so sales will not happen. Potential customers visiting your retail store need to be converted into actual buyers and for that all your saleable goods and products or brochures need to be adequately and systematically displayed to the targeted visitors to your shop.
Made in Vicenza assists companies from Vicenza in the internationalization process. Founded in 1989, this structure is at the service of entrepreneurs and of all member companies of the Chamber of Commerce of Vicenza as well as to the entire territorial economic system. Made in Vicenza works in close synergy with the different Associations, Credit Institutions and all those dealing with the internationalization process in Vicenza and Province.
8 sales benefits to use SuitPack Tailored - the suit packing solution tailor-made for the menswear industry
SuitPack Tailored removes risk of jacket and trousers falling off the hanger during transit. Suits arrive ready to be sold and ready to wear. No requirement to press or steam at any stage between manufacture and sale...
SuitPack Tailored is a single product that can be used to pack, receive and deliver a suit “ready to wear”. It has been developed to allow suit manufacturers, distributors and retailers to experience greater predictability and consistency in this process. SuitPack Tailored helps to reduce the costs for transportation of suits from the manufacturer to the customer.
SuitPack Tailored is set to become the new standard in suit packing for the menswear industry. Why is SuitPack Tailored the best solution for suit packing at the moment? SuitPack Tailored is light, simple, affordable, stylish, compactable, efficient, easy to carry and dependable.
Bespoke Tailoring is and always will be a must for men who want to stand out in the crowd, men who look positively towards their future without uncertainties. The Market of Made to Measure is constantly growing unlike classic clothing stores. Enrico Monti offers you the opportunity to open your own store for men's made-to-measure suits and shirts.
The Incoterms (International Commercial Terms) are a series of commercial terms published by the International Chamber of Commerce (ICC). They are widely used in International commercial transactions or procurement processes and accepted by governments, legal authorities, and practitioners worldwide.
During 2015, in the United States alone, online apparel and accessory revenue was around $63.5 billion and is estimated to reach $100 billion in 2019.
Many companies often launch online stores without a physical presence in order to save expenses and to be on the market without being tied down by the geographic location. But recently we started to see the opposite trend - men's clothing retailers that used to sell only online started to open physical stores.
We've teamed up with Creative Industry Hub to offer you a 10% discount on tickets for their upcoming 'Strictly Go Networking For Fashion Professionals' event, which is taking place on the 31st May at Sway Bar in Holborn.
Dr. Eli Goldratt speaks on thinking globally, and on the hazards of doing otherwise. A true thinker, Eli shares his philosophy on how to utilize Cause and Effect thinking, especially in times of trouble - to achieve even better results.
You can earn an additional income up to 120 000 euro per year without any investment. Richmart offers this great opportunity and an additional business for more than 1000 people working and studying in Western Europe, USA and Russia.
US giant Forever 21, which currently operates 720 stores worldwide and plans another 100 for this year, consider downsizing some of its mega stores, including a 90,000sq ft site in Times Square, NYC, and a 127,000 site in Las Vegas.
Van der Ham says that he has decided to offer made-to-order, because women wanted to buy his clothes, which they saw in some of the stores, where designer's collections are sold, but very often their size was sold out. And made-to-order is the way to decide the 'Out of stock' problem.
Modern way of life is very busy in every aspect and yes, men spend more time and money on their wardrobe nowadays, but many of them prefer to do their shopping fast and easy and why not from their home or office. But in the same time, gentlemen want to look and feel unique. So, offering custom-made clothing online is the natural decision, which combines both personalization and time saving. Here is our Top 20!
Not every man can afford to travel to London or Rome for fitting and ordering custom-made suits, but the new technologies give the opportunity to have something special on a reasonable price. For others it is not a problem to fly to the fashion capitals for a luxury piece. There are good offers for both options. Let's take a look at some of them...
Made-to-order is a production approach where items are not manufactured until a confirmed order is received - nowadays this system is getting more and more popular, because it saves money, time, space and worries to the manufacturers and fashion retailers and gives customers the feeling of uniqueness. Today, we are going to present you 10 made-to-order fashion products, which offer high quality and personalisation...
Men's suits are not the best example of fast fashion, but I would like to give you an idea how to boost sales of men's suits based on the fast fashion model.
FXMirror is an augmented-reality based virtual fitting room system, an innovative retail and marketing solution for fashion retailers. An electronic mirror is combined with an extra-large smart pad, incorporating infrared and RGB cameras. This enables shoppers to virtually try on clothes before taking their final selection to the dressing room, or even buy clothes, without the tedium to dress and undress in shops.
The traditional production strategy used by fashion companies to match production with consumer demand forecasts is called make-to-stock.
A retail buyer is a person, who selects the items which will be stocked in a store, based on forecasts about what will be popular among the customers. Buyers not only select clothing, but are also involved in the ordering and delivering of garments.
Made-to-order is a production approach where items are not manufactured until a confirmed order is received. This means that retailers can order garments through the whole year depending on the demand of the customers and the manufacturers should be able to react and produce the clothes in two-three weeks.
If you want to sell your products online, Be Global Fashion Network offers a very affordable solution together with Consult Soft UK.
We offer complete website solutions for beginners to start selling on the Internet right away. Little to no experience is required in order to add your products to the e-shop platform with the help of the point-and-click back-office environment. We use a proven e-commerce technology meeting current web-development standards that is easy to use and search-engine optimized.
If you love fashion and fashion trends you can become a part of fashion industry as a men's suits agent. Richmart is looking for resellers and agents all over Europe and USA.