This season Billionaire takes aim at the glamorous world of James Bond. Secret Agent 007 has a lot in common with the suave Billionaire man: they’re both international jetsetters, lifelong playboys and always on a mission; they live life like they drive their cars, fast but always in control. As an orchestra plays the iconic Bond themes, the mood is set for adventure and action.
Once upon a time, in the not-so-distant past, the world used to tune in every week to watch rich and powerful families feuding. Long before the dawn of reality TV shows, this was when glamorous soap operas still ruled the planet, and one show dominated them all: Dallas
For too long, the playboys, fortune-makers and empire-builders of the world have been forgotten. It’s time, once again, for these icons of masculine power to rise and take their rightful place at the centre of the sartorial stage. Billionaire presents an extravagant, rich wardrobe for mature men who are unafraid of who they are and who they want to be.