PITTIWAY, the theme of the upcoming Pitti Immagine winter shows, that will be held from 10th to 13th January 2023. It is the result of a joint effort between creative talents and artists, coordinated by Angelo Figus. It interprets today’s moods and ambitions, transforming them into the leitmotif of the ad campaigns and settings present at the Fortezza da Basso.
Hundreds of menswear brands pop up in Florence’s Fortezza da Basso twice a year for the most popular menswear trade fair Pitti Uomo. Pitti is the home of true menswear obsessives and we can not miss to present you this year's street style.
The most stylish men's trade fair Pitti Uomo 94 took place from 12 to 15 June 2018. And although NY Times stated that "The Dandy Is Dead", I can not agree with that. In Florence everyone was "dandier" than ever. And while the so called peacocks have prepared different outfits for every day, the same happened also to buyers, managers and other visitors of the business fair.