PITTIWAY is the theme of Pitti Immagine in January 2023

PITTIWAY, the theme of the upcoming Pitti Immagine winter shows, that will be held from 10th to 13th January 2023. It is the result of a joint effort between creative talents and artists, coordinated by Angelo Figus. It interprets today’s moods and ambitions, transforming them into the leitmotif of the ad campaigns and settings present at the Fortezza da Basso.