Tag: identity

What Happens to a Brand When the Logo Is Removed?
Fashion Guide

What Happens to a Brand When the Logo Is Removed?

One consumer category lost its color, typeface and logo overnight by law. Here is what carried the brand afterward, and what menswear studios can take from it.

Milano Moda Uomo: Emporio Armani Spring-Summer 2017 men's collection
Menswear collections

Milano Moda Uomo: Emporio Armani Spring-Summer 2017 men's collection

Individuals shifting within a pulsating metropolis who choose clothing to be present, live and to represent themselves, mixing recognisable shapes and signs in a personal way: it is a tense and sharp collection that stems from a reflection on today's meaning of identity.

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