How to Set Up a German-Language Online Store

Creating a German-language online store requires strict compliance with local legal obligations, as German law places particular emphasis on transparency, consumer protection, and data privacy. Before launching your e-commerce site, you must prepare and publish three essential legal documents: the Impressum (legal notice), the privacy policy (Datenschutzerklärung), and the terms and conditions of sale (Allgemeine Geschäftsbedingungen, or AGB). Each of these documents plays a crucial role in protecting both your business and your customers, and must be drafted with care, clarity, and in accordance with current regulations.