Tag: social media

Alessandro Manfredini - the man who became famous with his beard
People profiles

Alessandro Manfredini - the man who became famous with his beard

The story of Alessandro Manfredini begins with his beard. It literally changed his life for the last three years. His new breathtaking look, shared on social media as Instagram and Facebook, has captured the attention of many bloggers; he has been chosen to join # Project60 for Beard Season Global Noprofit Movement by picking the finest barbs to fight cancer. Alessandro, who is actually a graphic artist and sculptor, has quickly become an icon on the web and is therefore constantly involved in advertising campaigns and photo shoots.

Improve your Social Media Marketing with These Tools
How to advertise

Improve your Social Media Marketing with These Tools

There are so many social media platforms such as Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, and others that are used by millions on a daily basis. Creating a solid social media marketing strategy can be overwhelming for companies that do not have in-house social media experts.

Men's ready-to-wear fashion shows may remain in the past
Fashion shows

Men's ready-to-wear fashion shows may remain in the past

Recently Brioni, Bottega Veneta, Burberry, Tom Ford, Vetements and Public School announced that they say goodbye to Milan Men's Wear fashion shows. The final balance is 10 designers who have decided not to showcase their collections this year in Milan.

How to make a Breakthrough in Fashion
How to plan your business

How to make a Breakthrough in Fashion

Have a long term marketing strategy that needs to communicate a message to the clients. You have to answer the questions:
*What can I do to help the society?
* Who is the customer and what do they expect?
* What the customer wants?
* Where can I engage with the customer?

Brioni appoints a new creative director
Business news

Brioni appoints a new creative director

"He has no experience as a designer, but the decision of Kering - the group which owns Brioni - to appoint him perhaps points to the changing definition of the role of a creative director in today's fashion landscape, where brand identity, social media mastery and the ability to communicate a unifying message across fashion, retail and perfume/cosmetics are increasingly essential".

Olivier Rousteing - Balmain Creative Director
People profiles

Olivier Rousteing - Balmain Creative Director

Rousteing joined Balmain in 2009. In 2011, at age of 25, he replaced Christophe Decarnin as the creative director of the brand, gaining full control of the production of both the men's and women's read-to-wear lines.

Karen Woo - street style, lifestyle and fashion photographer
Fashion Photographers

Karen Woo - street style, lifestyle and fashion photographer

Australian Born Chinese – Karen Woo is a savant creative talent who is fast becoming one of Melbourne’s sought after street style, lifestyle and fashion photographer.

Why convert your printed catalogue to an online catalogue?
Sewing industry

Why convert your printed catalogue to an online catalogue?

In today’s digital world, printed catalogues still have a very important role for the marketing & advertising strategy of many fashion companies. But isn’t it more efficient to invest the budget of printed catalogues in online catalogues?

London Collections: Men - the evolution of men's fashion
Events

London Collections: Men - the evolution of men's fashion

The young modern gentlemen love shopping online. And many of the biggest menswear brand enable their customers to order label's newest designs online right after watching the live-streaming of the fashion show.

Michelle Obama with first Fashion Education Workshop 'Celebration of Design'
Fashion design education

Michelle Obama with first Fashion Education Workshop 'Celebration of Design'

150 high school and college students (designers-to-be) were selected by the White House to participate in this first of its kind Fashion Education Workshop, aiming to show what it takes to be a success in the fashion industry.

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