What determines whether you can make beautiful shoes is not your hands or fingers but the spirit that guides your hands and fingers. And the thing that supports this spirit is the feeling the customer will have for the shoes. What is essential is invisible to the eye. Remember that the things that make a shoe truly shine are what comes before it is made and what comes after it is made.
The increased competition with low-cost providers and clients' stronger negotiation power are given as the most important reasons for this price pressure. As a result, it has become very difficult to improve profit margins.
There are so many social media platforms such as Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, and others that are used by millions on a daily basis. Creating a solid social media marketing strategy can be overwhelming for companies that do not have in-house social media experts.
As a company, the Savile Row company has made it their mission to provide the customers with genuine luxury clothing at affordable prices. They also aim to extend these same high standards across all aspects of business, with particular focus being placed on a truly exceptional and personal level of customer service; to them, this isn’t considered a luxury, it is the fundamental foundation on which their business has been built.
At the end of the year companies spend a lot of money for advertising materials - calendars, pens, notepads, etc. But very few companies try to be more original and practical. We have an idea how companies can take an example from sport and can create clothes for their fans to advertise themselves and increase their prestige...
This year, to maintain profitability and a competitive positioning, many vendors will be forced to make extensive adjustments to their pricing and product range strategies. Numerous opinion leaders have already shared a similar view in various media.
Have a long term marketing strategy that needs to communicate a message to the clients. You have to answer the questions:
*What can I do to help the society?
* Who is the customer and what do they expect?
* What the customer wants?
* Where can I engage with the customer?
Learn about Lean Management Principles and how they can help your company eliminate waste and create value for your customers.
Lean is a management philosophy - a way of thinking. It considers first and foremost what the customer is willing to pay for or in other words - added value. Activities that do not add value to the end product or customer are defined as waste and should be reduced or eliminated to free up resources to be used for adding value.
The fashion business is slower in accepting of marketing techniques in comparison with other businesses. For long years fashion manufacturers were interested in what is economical and easy to be produced. Manufacturers showed too little interest in customers' demand, but it's no longer this way - the marketing process is fundamental in fashion business.
People search for information online every day. All of us do it. Most managers that work in a business different than IT rarely know how to make the right visitors (their future customers) come to their web sites. This article is the first of a series of articles to explain in an easy to understand manner the most important things you should do to advertise effectively online, to make your company site more popular in the search engines and attract new visitors.
In the 21st century, in the era of online business, when walking along the traditional stores and shops is equal to the virtual tour of online stores, it gets more and more important to manage to present your business in the best possible way and light - with the mandatory professionalism. What do we need of to achieve this goal? - First thing you need is high quality photographs.
The fashion industry is one of the most competitive ones, bringing challenges to hundreds of start-ups every day. Fashion brands & organisations are everywhere today. Do you have what it takes to become a real voice in the industry?
The Made To Order system will help fashion industry to get out of the crisis and will restore many work positions in European factories.
The American clothing brand Brook Brothers launched in Australia earlier this year. The popular menswear brand, which has almost 200 years of history, now offers high quality made-to-measure men's suits at an affordable prices to even more customers.
Today the brand is constantly engaged in research for ever finer and more luxurious fibres and fabric qualities - sourcing the finest natural fibres, ranging from super 200's with cashmere to pure worsted Vicuña.
Today we are going to tell you a little bit more about the tailoring profession.
A tailor is a person who makes, repairs, or alters clothing professionally, especially suits and men's clothing.
The first use of the word 'tailor' dates to the 13th century - 1297 according to the Oxford English Dictionary.
Sebastiano Montella: Give them exactly what the customers are asking for - perfectly fitting hand-made suits
Today, we are going to present you master Italian tailor Sebastiano Montella and his tailoring studio Montella Custom Tailor, which offers custom hand made suits and clothing for both ladies and gentlemen, as well as expert alterations.
Louis Copeland & Sons is a name synonymous with men's fine tailored clothing and high end fashion in Ireland. World renowed as a Master Tailor and stockist of designer men's suits and casual clothing, the company has grown over nearly 100 years in business, and today they are very proud of their reputation.
Among the custommers of the Louis Copeland brand are the actor Chris Noth (Law & Order and Sex And The City) and the former president of the USA Bill Clinton.
Savile Row (originally named Savile Street) is a street in Mayfair, central London, built between 1731 and 1735.
The street is mainly famous for its handmade bespoke men's suits - each of them created to perfectly fit its owner. Tailors started opening their businesses on Savile Row in the late 18th century.
Online shopping for clothes and apparel gets more and more popular in Eastern Europe. The competition on the local market makes us move forward and the real winner is you - the end customer.
At SpiralFashion.com we are one of the innovators in the fashion and casual clothing online market in this more and more popular niche. From men clothing to and women clothes to underwear, stockings and tights – over 600 unique products all of them made in the European Union. Less than a year online, we have attracted over 90000 curious visitors and hundreds and customers all over Eastern Europe. How do we do it?
Baneasa Developments, the developer of one of the largest shopping areas in the Central and Eastern Europe, announces the expansion of the Baneasa Commercial Area by beginning an investment plan in three phases. This will start the construction of three new facilities.
The new developments are especially designed to offer customers better services and a complete entertainment and leisure experience thus making Baneasa Commercial Area the city destination when talking about shopping and fun alike.