Tiger of Sweden Spring 2015 collection
Following more than ten seasons showing at Stockholm Fashion Week, Spring Summer 15 sees Tiger of Sweden – the Scandinavian fashion brand that took the suit out of the bank and onto the street – move their catwalk show to London.
“Since re-entering the UK market over three years ago, London has become a second home for Tiger. We love the city for its energy, creativity and its rich fashion heritage. We are proud to become a part of the LC:M story.”, said David Thunmarker, CEO – Tiger of Sweden.
For Spring Summer 2015, Tiger of Sweden draw inspiration from cult film, “The Warriors”. The ‘Tiger Gang’ of SS15 looks to the night-time adventures of the film’s New York gangs, with tailoring that exudes a rock and roll attitude and a tough elegance. It is a collection created to be worn all hours, just as with the Warriors’ own 24/7 gangland attire.
The colour palette references the night, with a focus on black and white and shades of grey. The city landscape is a key reference, with brighter colours such as petrol and rust breaking through the monochrome and a use of prints, inspired by the street art and graffiti from the film.
Always focusing on Tiger’s trademark brand philosophy, ‘A Different Cut’, the dominant silhouette this season is slim, sharp and strong. Blazers are cut short with a slim-cut trouser. Outerwear has evolved to a more relaxed fit for the spring. SS15 notably sees the introduction of a new shape for Tiger, a slightly oversized and elongated suit shape.
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